Storytelling For Your Brand
In my latest podcast episode, Storytelling for your Brand, I talk about how as a business, you have opportunities every...
How to Brand Your Business – Daily Marketing Tip #9
Branding - the umbrella of your brand. To me branding is marketing, marketing is branding. You're marketing your brand to...
Traditional Marketing Lessons from Victoria’s Secret
I read this article from racked.com earlier today, and added it to my death of traditional marketing research. In 1997,...
Using Frontify for Brands, Style Guides and Startups
Does your business use a brand style guide? Do you even know what a style guide is? Don't worry, I...
Interview: Brands, Style Guides and Startups with Roger Dudler of Frontify
Roger Dudler is the founder and CTO of Frontify, a brand style guide and product work space app. In this...
Branding Your Business
What is branding? What's the difference between branding, marketing and advertising? In this episode of the This is Marketing, I discuss branding...